DIGITAL STRATEGIC ACCOUNT MANAGER

Hunt Valley, MD / Hybrid

Who Staffing is looking for a Digital Strategic Account Manager for a full-time, direct hire opportunity with our client in Hunt Valley, MD. This is a Hybrid position; 3 days in office / 2 days remote. 

Job Summary:

Our client is seeking a proactive, detail-oriented, and client-focused Digital Strategic Account Manager to lead the strategic oversight and flawless execution of high-value digital campaigns. This role combines deep digital marketing expertise with exceptional project management and relationship-building skills. The ideal candidate thrives in a fast-paced environment, excels at managing top-tier client relationships, and ensures end-to-end fulfillment of complex campaigns across multiple channels. 

Key Responsibilities:

·       Act as the primary point of contact for top-tier national and key digital accounts

·       Collaborate cross-functionally with sales, ad ops, creative, trafficking, and analytics teams to ensure successful campaign execution

·       Lead client meetings, presenting campaign updates, performance insights, and strategic recommendations

·       Proactively identify opportunities to enhance campaign performance, optimize strategy, and improve client retention

·       Help build retention plans and work proactively to retain lapsing accounts

·       Educate clients and sales reps on digital products and the agency’s capabilities

·       Serve as a fulfillment advocate for the sales team—anticipating and resolving potential roadblocks

·       Deliver post-campaign reports and insights to clients and sales teams, supporting renewal efforts

·       Stay current on marketing trends, ad tech, and industry developments to bring new ideas to the table 

Requirements:

·       Bachelor’s degree in Marketing, Communications, or a related field

·       5+ years of experience in a digital marketing agency or publisher environment

·       2+ years managing high-value accounts and senior client relationships

·       Advanced experience with Google Ads (certification required), Paid Social, and Programmatic media

·       Demonstrated experience overseeing the daily optimization of campaigns across Paid Search, Paid Social, Programmatic, and additional digital channels

·       Experience using trafficking platforms, CRMs, and project/campaign management tools

·       Ability to read, interpret, and communicate digital campaign analytics

·       Strong organizational, communication, and time-management skills

·       Must be responsive and reliable across phone, email, IM, and video communication

·       Self-motivated, positive, and solution-oriented with a keen attention to detail 

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